Case study
Aston Business School

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About Aston Business School

Aston Centre for Growth offers leading growth programmes and other opportunities for SME owners looking to grow their business.

The programmes cover a wide range of topics from Finance, Marketing, Leadership and Business Development. Courses can be part or fully funded by government or larger businesses.

Salesbond’s Mission

Salesbond were asked to target Senior Leaders of small businesses to encourage them to register and attend a programme at Aston Business School. Speed was of the essence as the campaign was a late decision to increase sign-up and attendance of the course. Salesbond’s agents had just over two weeks to complete the campaign and try to fill the empty spaces.

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Salesbond's Results

Dialled 11 days

Booked 36 Attendees

Average 3.2 a day

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